A reinvigorated North Queensland Toyota Cowboys’ Boots for the Bush program will deliver hundreds of boots to rugby league-loving kids across the Gulf and Western Cape this week, thanks to new program partner Elders.
With over 175 years of supporting the bush and the agribusinesses that thrive there, Elders have expanded their corporate partnership with the club to support another grassroots community initiative.
Elders representative Greg Dunne said their partnership with the Cowboys was built on a shared passion for delivering engaging and meaningful community programs, including collaborating on a regional mental health campaign in 2016.
“The Boots for the Bush program has always been well-received by the communities involved, and we’re excited to be able to revive the concept and continue to support grassroots rugby league,” Mr Dunne said.
Boots for the Bush relies on generous donations of pre-loved football boots, that are then delivered to communities across the north throughout the year.
Cowboys general manager community Fiona Pelling said the program was a great way for Cowboys members and fans to be part of grassroots club initiatives that have a positive impact on communities across North Queensland.
“We truly value corporate partners like Elders, as they work with us to support grassroots rugby league, removing remoteness as a barrier to their passion for the sport,” Ms Pelling said.
“While the donation of a pair of boots might not seem much to some, to a young footballer it can really make a difference, as many families may not have easy access to sports stores and the right footwear to play.”
To donate to Boots for the Bush, drop your old boots (in good condition) to Cowboys HQ in Townsville.