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Cowboys unveil striking '23 Defence Jersey

The North Queensland Toyota Cowboys have unveiled their 2023 Defence Jersey, in a statement of support and appreciation for the Australian Defence Force community.

The navy, orange and yellow jersey features an iconic silhouette military scene, with a poppy proudly displayed on the sternum. The Bugler silhouetted on the front of the jersey is a symbolic representation of the music that echoes through the silence of the Last Post, paying homage to those who have served and sacrificed for their country.

The Ode, which is recited at Anzac Day services across Australia and New Zealand, is represented on the jersey through the inclusion of the sunrise in the colour scheme. These colours are a tribute to the powerful words of the Ode, which call on us to remember the bravery and sacrifice of those who have fought for our freedom, at the going down of the sun and in the morning.

The Australian Golden Wattle, a symbol of Australia's resilience and strength, is also featured on the jersey. The silhouetted shape of the wattle trees are a reminder of the courage and determination of the Australian Defence Force community, both past and present.

The back of the jersey is adorned with the words ‘We will remember them’. The inside collar features the phrase ‘We called. They served.’ to commemorate the sacrifices our servicemen and women have made during wars, conflicts and peacekeeping operations over time.

The jersey will be proudly worn by the North Queensland Toyota Cowboys during the upcoming NRL ANZAC Round match, supported by Townsville City Council – Round 8 against the Newcastle Knights on 22 April at Queensland Country Bank Stadium.

The jersey is now available in-store and online in men’s, women’s and kids sizes at the Cowboys Team Shop.

Acknowledgement of Country

North Queensland Cowboys respect and honour the Traditional Custodians of the land and pay our respects to their Elders past, present and future. We acknowledge the stories, traditions and living cultures of Aboriginal and Torres Strait Islander peoples on the lands we meet, gather and play on.