North Queensland Toyota Cowboys legends Brent Tate and Matthew Bowen are on their way to Papua New Guinea to help celebrate the club's 10-year partnership milestone with Trukai Industries.
Joining the major partner family in 2008, the local rice producer and wholesaler became the Cowboys' first international sponsor and was pivotal in introducing the Cowboys to PNG as an emerging market that cherishes its national sport of rugby league.
Cowboys CEO Greg Tonner and Trukai CEO Greg Worthington-Eyre will jointly host a gala event – A Night with the Cowboys – in honour of the partnership’s longevity, welcoming guests from prominent PNG businesses and representatives of the Cowboys corporate partner community.
Cowboys chief commercial officer Jeff Reibel said the event presents a valuable opportunity to thank Trukai and the wider PNG community for their decade-long support.
“Our partnership with Trukai has been a true collaboration, growing in strength each passing year, and is a relationship we are very proud of,” Mr Reibel said.
“Since 2008, there has been a great exchange of community programs, ideas and opportunities to engage with the people of PNG, and it's a testament to our shared values of community.
“While we celebrate the history of our partnership, the event also gives us the opportunity to launch new corporate packages aimed at the PNG market which is all about engaging PNG-based businesses to visit Townsville and of course stay for a Cowboys home game.”
A Night with the Cowboys was made possible through collaboration with the Townsville Enterprise Emerging Leaders Program, and will also raise funds for Ginigoada Foundation which looks to address domestic violence in PNG.
“This event has been 10 years in the making and it is due to the engagement of this project group (TEL Emerging Leaders Program) that we are able host such a grand event,” Mr Reibel said.
"A Night with the Cowboys” was made possible thanks to the support of partners Trukai Industries, Townsville Airports, Forks 4 U, Queensland Country Credit Union, Pacific Islands International, Air Niugini and the Port Moresby Chamber of Commerce and Industry.